Practical tips for
B2B creators to achieve success
Each week, you will get actionable tips and practical marketing strategies to grow your audiences and build your business.
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Steal the strategy to share the knowledge as a B2B Creator like Alex Llull
READ TIME – 9 minutesB2B creators should adopt a mindset of collaboration. Rather than hoarding knowledge, sharing and learning from one another benefits each creator but can also bring fresh…
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Learn How to Maintain Attention to Position Yourself in the Industry (via Obaid Durrani)
READ TIME – 10 minutesHearing about low attention span is nothing new. Every platform and creator tries to fight against it with Reels, TikToks, short hooks and texts with a…
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Grow Your Personal Brand in Sales Using the Problem-Led Approach (via Jen Allen-Knuth)
READ TIME – 8 minutesThe key to making a lasting impact on LinkedIn or X/Twitter, or other social platforms lies in a strategic shift – move away from focusing on…
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Tim Davidson: On a Mission to Make B2B Marketing Not Boring
READ TIME – 8 minutes“B2B marketing doesn’t have to be boring”. Says Tim on his LinkedIn bio. And proves it with everything he does with his edutainment content. Who is…
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Charli Marie: Balancing A Creator’s Life With a Full Time Job
READ TIME – 9 minutesLast year Charli Marie made £64,790 out of her side hustle doing what she’s passionate about. And she did it while being a full time employee…
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Zoë Hartsfield: Growing an Army of Brand Evangelists With In-House Creators
READ TIME – 10 minutesAmbitious, devoted, and selfless describe Zoë Hartsfield. She is people-oriented and tries to help others with all the knowledge she has, without thinking that she’s better…
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How to Cultivate In-House Creators: The Key to Content Distribution in B2B Companies
READ TIME – 5 minutesCreators will be a big part of your team in the next season of your company. They can take you where no PR or advertising agency…
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Todd Clouser: How To Cultivate In-House Creators as a Creator Manager
READ TIME – 9 minutesI recently had a talk with Todd, the self-proclaimed “worst marketer in the world”. But turns out, he might be the best at being the worst,…
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Stephanie Smith: Being a Great B2B Creator by Being Good, Repeatedly
READ TIME – 10 minutesHer mom used to say that she was really confident when she was a kid, and she felt she lost her confidence along the way. But…
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Chris Cunningham: Mastering the Art of Adaptation as an In-House B2B Creator
READ TIME – 9 minutesChris has been building a personal brand that goes hand in hand with ClickUp’s, the company he works for. He grew his audience to 198,000 people…