B2B content strategy for marketing managers done with generic.
Each week, you will get actionable tips and practical marketing strategies to turn your team into the content creators your brand actually needs
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Jonathan Bland: How to Position Your Agency as a B2B Creator
READ TIME – 8 minutesJonathan Bland is an incredible marketer whom I got the chance to meet in a webinar a while ago. It fascinated me how despite facing challenges…
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How to Overcome the Challenge of Building an Audience
READ TIME – 5 minutesBuilding an audience these days is a big challenge. Whether you want to build it on Youtube, on Linkedin, on your podcast or even on your…
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Andra Zaharia: How a B2B Creator Repositioned Herself in the Cybersecurity Industry
READ TIME – 8 minutesThere are plenty of us still searching to find a positioning that fits our interests and our values. We crave to be so good in what…
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The Power of Repetition: 5 Psychological Insights for B2B Creators
READ TIME – 6 minutesWhat do all the well-known B2B creators share? One simple thing: repetition. The human brain is like a sponge, soaking up daily information. Whether the human…
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Kevan Lee: From VP of Marketing to Founding a Company While Being a B2B Creator
READ TIME – 9 minutesKevan Lee stands out as a multifaceted professional, excelling in both marketing leadership and B2B content creation. As the SVP of Marketing, he has driven strategic…
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Cultivating B2B Creators: Strategies for Enhancing Internal Company Talent
READ TIME – 4 minutesHaving in-house B2B creators offers unparalleled advantages. Employees, deeply familiar with a company’s culture, values, and products, can produce authentic and resonant content that external creators…
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Joseph Hill: How to Win Big with a Small Audience
READ TIME – 9 minutesI love when B2B Creators get creative with their content, get a ton of positive results but don’t have hundreds of thousands of people who are…
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How to Use The Attention Strategy to Build a Sustainable Content Business
READ TIME – 10 minutesIn today’s social media landscape, attention is the new currency. If you can capture attention for your brand, content, and business, you’ve already won half the…
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From Bedroom to Boardroom: How a Gen Z B2B Creator Turned His Passion into a Media Empire
READ TIME – 10 minutesIn April 2020, Michael, a student at the University of Michigan, was sent home just like everybody else due to the pandemic. With the words of…
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The 2 Proven Tactics that Build My B2B Creator Authority
READ TIME – 5 minutesAs a B2B creator, you aim to establish your authority in your industry. However, you don’t have a decade to gradually build it by consistently creating…